Jonathan Bird Web Development
  1. Website Solutions
  2. B2B eCommerce Web Development

B2B eCommerce Web Development Brisbane

B2B eCommerce is a rapidly growing industry, with major players increasingly shifting their ordering and payment processes online to deliver a personalised and consistent ordering experience.

My specialty lies in bringing insights from the cutting-edge realm of B2C eCommerce and seamlessly integrating sites with their ERPs, ensuring robust support for your growth in the years to come. Whether you require a custom eCommerce platform tailored around your internal systems or prefer integration with existing solutions like BigCommerce or NetSuite, I am here to support your business.

Over the past decade, I've had the privilege of developing some of Australia's most successful B2B eCommerce sites, and you can read more about my case studies with East Coast Bullbars and Impact Office Supplies.

You’re in good company

Culture Kings All4Adventure Creative Conversions ROH Wheels Museum of Brisbane Griffith University Wotif Group Healing Foundation
Culture Kings All4Adventure Creative Conversions ROH Wheels Museum of Brisbane Griffith University Wotif Group Healing Foundation
FurnX Commercial Furniture Impact Office Supplies Blue Ink Velg Training Gippsland PHN East Coast Bullbars Inspiring Brighter Futures Triple P Positive Parenting Program Brisbane South PHN Burger Urge
FurnX Commercial Furniture Impact Office Supplies Blue Ink Velg Training Gippsland PHN East Coast Bullbars Inspiring Brighter Futures Triple P Positive Parenting Program Brisbane South PHN Burger Urge

Why choose me - Why choose me for your next B2B eCommerce Web Development project

Senior B2B eCommerce specialist

Over 12 years of commercial experience, trusted by All 4 Adventure, Culture Kings, Impact Office Supplies, Griffith University, and many more. You get the senior writing your code, not a junior learning the platform on your project.

Proven B2B eCommerce results

Impact Office Supplies runs on a Laravel B2B platform I built from scratch. It runs at a 33.5% B2B conversion rate on 3.4 million annual pageviews, with a nightly ERP sync of 10 million rows. Real-time pricing, customer-specific tiers, persistent carts, and merchandiser-tuned search all included.

Reliable and dependable

As a freelance B2B eCommerce specialist, I offer the focused, personalised attention agencies cannot. Clear communication, reliable collaboration, and no account manager filtering questions in either direction.

ERP, pricing & integration depth

B2B has complexity that off-the-shelf platforms cannot handle: customer-specific pricing tiers, quantity breaks, order approvals, account hierarchies, and ERP sync. I have architected and shipped all of it in production, integrating with Options, NetSuite, MYOB, Xero, Westpac PayWay, Algolia, and more.

Conversion-rate focus

B2B conversion rates lift through merchandiser-tuned search, persistent carts that survive the procurement cycle, account-specific catalogues, and customer-tier UX. Real revenue and AOV impact, not vanity metrics.

Long-term partnership

Most of my clients have been with me for five to seven years because the same developer who built the platform keeps building, maintaining, and improving it. Optional website maintenance plans keep your store secure and up to date.

The Difference - Senior B2B eCommerce work. None of the agency layers.

Most agencies treat B2B eCommerce like B2C with extra customer fields. The real work (ERP integration, customer-specific pricing tiers, order approvals, account hierarchies) is handed to juniors who have never shipped it. I have built and currently maintain B2B platforms running real volume: 33.5% conversion, 3.4M pageviews, 10M ERP rows synced nightly.

A typical agency

B2B treated like B2C with extra fields.

  • B2B is treated like B2C with extra customer fields, by developers who have never shipped a real B2B platform with ERP sync and account hierarchies.

  • Communication is routed through an account manager who filters what gets asked and what answer you receive.

  • ERP integration is treated as plumbing and handed to a junior who copies the happy-path code from API docs without retries, idempotency, or reconciliation.

  • Customer-specific pricing, quantity breaks, and approval flows are bolted on with plugins that break the moment the business changes.

  • After launch you are handed to a maintenance team you have never spoken to and have to re-explain the platform.

  • “Maintenance” is bulk plugin updates pushed across all client sites with no review of the B2B flows that matter.

Working with me

B2B as the specialism it actually is.

  • I have built and currently maintain B2B platforms with real-time ERP sync, customer-specific pricing tiers, order approvals, and account hierarchies in production.

  • You talk to me directly. Same person scopes the build, writes the code, and stays on for the maintenance years.

  • 10-million-row nightly ERP syncs running at 100% success are work I have shipped and maintain. Error handling, retries, and reconciliation are designed in from day one.

  • Pricing rules, approval workflows, and account hierarchies are architected into the data model. They scale with the business rather than fighting it.

  • The same developer who built it stays with you. Most of my B2B clients have been around for five to seven years.

  • Each update is tested against your custom pricing, approval, and ERP integration logic on staging before it ships.

“We have used Jonathan for a number of years to develop and maintain our rather complicated Online Portal and website. Jonathan is always extremely responsive to requests and proactive in ensuring our online presence is safe, presents well and is functional to our customers needs. We would definitely recommend Jonathan for your custom web development needs.”
Nathan Smith Marketing Manager, East Coast Bullbars
“Digital Bird is my first pick for delivering web projects on time, on budget and to the brief — every time. Beyond being a delight to work with, Jonathan Bird is that rare breed of developer who is both masterful on the tools (an absolute Laravel whizz!) while also being adept at engaging the client in UX-thinking, to which he applies expert insights, gained through years of experience, to help further improve the end design for the target user’s experience. This powerful combination of skills means that 4 years on and a variety of projects later (from search directories to corporate website developments), Digital Bird firmly remains my first pick for developer.”
Emma Keller Communications Manager, Brisbane South PHN
Brisbane South PHN
“We’ve been working with Jonathan Bird for our website maintenance, and he has been nothing short of exceptional. Jonathan consistently goes above and beyond, responding quickly whenever we need help and resolving issues with impressive turnaround time. His communication is clear and thorough — he always explains what the problem was, how he fixed it, and provides helpful recommendations for long-term solutions. It’s rare to find someone this reliable and proactive. Highly recommend!”
Nichola Ross Marketing Manager, Rapidline (FurnX Commercial Furniture)
“Digital Bird has had a huge influence on our business providing many solutions besides just a fantastic reliable website. Jonathan is great to work with and has a solution to every challenge. Jonathan also has the ability to “dumb it down” and provide timely advice and assistance if something goes astray. With Jonathan we have in excess of 99% uptime on all three websites.”
Jeff Ross Director, Impact Office Supplies
Impact Office Supplies Logo
“Velg Training has had an excellent experience working with Digital Bird. Jonathan has supported us with a complex Laravel/PHP website and has brought a rare mix of deep technical knowledge, practical problem solving, and clear communication. He has assisted with major infrastructure and platform work across AWS, Laravel Forge, Cloudflare, Redis, S3, Sentry, PayWay, Mailchimp/Mandrill and related integrations. His work has included setting up and migrating infrastructure, improving performance, resolving production issues, monitoring errors, modernising legacy code, and strengthening the reliability of key business workflows such as checkout, invoicing, membership exports, PDF generation, transactional emails and background queues. What stands out most is that Jonathan does not just “fix the ticket”. He investigates properly, explains the cause in plain language, and looks for the right long-term solution rather than quick patches. He has helped us move away from fragile legacy processes, improve automated testing, reduce errors, improve email reliability, address performance bottlenecks, and make the platform easier to maintain into the future. He is responsive, thorough and highly professional, with an obvious understanding of business-critical websites and custom web applications. We would happily recommend Jonathan to any organisation needing a skilled, reliable and commercially minded Laravel/PHP web developer.”
Leonie Davis Director, Content and Strategy, Velg Training
“Was an absolute pleasure to work with Jonathan. Could not be happier with our new website! Professional, responsive, brilliant communication from the beginning to go live. If you are fortunate enough to be in a conversation with Jonathan for a new site - just do it!”
Alex Brennan Director, Blue Ink Office Supplies
“I’ve worked with Jonathan from Digital Bird for several years and found him to be a highly competent developer who often exceeds expectations. Together, we’ve collaborated on a number of medium-sized platforms serving hundreds of thousands of users, including learning management systems, a widely-used school well-being platform, trade promotion competition sites, and more. Jonathan is very skilled in API and platform integration, payment systems (such as Stripe), AWS, internet security, and more. As a Project Manager/Product Owner, I feel very confident working with Jonathan and recommending his services to our clients.”
Zachary Bavas Technical Operations, Invision Media
Invision Media
“Highly recommend Jonathan for anything web development in Brisbane and Australia-wide. Have worked with a lot of developers over the years and Jonathan’s work and communication on projects has been a clear standout. A very talent developer if you’re looking for anything from WordPress, Shopify, Laravel, or anything in-between.”
Brodie Clark Director, Brodie Clark SEO Consulting
Brodie Clark Consulting Logo
“Jonathan Bird is one of the best I have worked with in this space. He is responsive, clever and contributes to the brief, and most importantly, he is a great person to work with. It can be hard to find the right people who can take on something and lift it to another dimension. Jonathan does that and more.”
Mark Gold Director of Corporate Affairs, AMA Group Ltd
AMA Group Logo
“Jonathan Bird was instrumental in redesigning my business’ website and provided invaluable feedback throughout the entire process. The results far exceeded my expectations. They then went above and beyond and met all deadlines in revamping the site again, when we re branded our business. Jonathan has been managing our website updates and hosting ever since and, with more than 10 years industry experience, is always able to add value, solve problems and exceed expectations. I highly recommend him.”
Craig Dobbs Partner, Apiary Financial
Apiary Financial Logo

Website Project Process

My website project process includes a comprehensive approach encompassing phases for website discovery, design, development, quality assurance, training, and post-launch review.

Jonathan Bird Web Development - Website Process

Talk to me about your B2B eCommerce Web Development project